Before starting THIS AND THAT, Arya began his work in prominent advertising agencies such as Ogilvy & Mather and Matari Advertising. Pursuing his passion for entrepreneurship, Arya then co-founded several food and beverage establishments in Jakarta such as Benedict, Casa, Cork & Screw, Portico, and The Dutch.
His experiences in founding and ultimately shaping several restaurants, cafes, bars and other renowned establishments into its current award-winning stance, while simultaneously serving as the Creative Director in A+ Magazine (a subsidiary of Mahaka Media Group), gave Arya the fundamental expertise of combining business with creativity. His integral involvement in creative process that spans within the vast aspect of design, animation, and direction has without doubt lent him the skill needed in developing conceivable ideas into tangible visual arts.
Arya has played a key role in developing some of THIS AND THAT’s eminent works, including projects for Bank Mandiri, Djarum Foundation, Unilever, Nestle, Samsung, Tempo Scan and other notable clients.
Today, together with his partner, Arya manage and direct THIS AND THAT to become a successful production/ post-production house whilst overseeing its creative and strategic vision.